INDIPA’s first assistance to DTE involved setting up a German GmbH. This meant that INDIPA had a memorandum of association and articles of association drawn up based on DTE’s requirements and prepared the registration with the city of Düsseldorf, the Chamber of Commerce, the transparency register and the employers’ insurance company. During the incorporation process, for which founder and managing director Jay Raja only spent half a day in Düsseldorf, he got to know Christoph Schulte and his team personally. The professional, quick and easy process of incorporation and the friendly and open attitude of the entire INDIPA team immediately created the necessary, good feeling and trust on the client side. DTE benefited from the INDIPA network and therefore found a bank and a tax advisor already during the incorporation process. INDIPA helped with incoming mail from day one, overcoming not only the language barrier, but also the lack of knowledge of the German market, legal framework and also common business practices.

The development of DTE’s business made it necessary to set up a complete site with a warehouse and its staff. Exactly when this step needed to be taken, the Corona Lockdown prevented DTE’s employees from coming to Germany in person. Therefore, INDIPA started looking for suitable premises based on criteria defined together with the client and submitted these premises to DTE for selection. The choice fell on premises in the Frankfurt area. INDIPA offered DTE considerable support in negotiating and concluding the lease. It was also Christoph Schulte who took over the warehouse on behalf of DTE. As the warehouse had to be commissioned quickly and DTE needed a stock of goods in Germany, Christoph coordinated the first delivery to the warehouse. On the day the building was taken over, he was on site and personally ensured, with the help of a rented forklift truck including driver and personnel for unloading the truck, that the already partially filled warehouse could be used right from day one.

For the permanent operation of the warehouse, INDIPA recruited two warehouse staff so that the German warehouse could become productive without the personal presence of even one DTE employee.

DTE was able to operate the warehouse despite the Corona lockdown and without a head office employee ever being on site. Two years after operations began, the same two employees are still working for DTE at the warehouse site. DTE has not only managed to keep the relationship with its key customers in Germany, but has also expanded it tremendously.

Staka uses INDIPA as a full-service partner in the German market.

INDIPA provides a German business address, which is used first as the German representation, and meanwhile as the registered office for Staka’s German subsidiary.

In addition, INDIPA acts as the German sales office for Staka. This means that INDIPA’s employees process customer enquiries and take over all other activities (correspondence, translations, reminders) that occur in a sales department.

INDIPA also supports Staka’s marketing, for example by reviewing its Google Adwords campaign, revising product information or improving the homepage.

As personal Staka representatives, INDIPA’s employees have visited several construction sites to adequately advise customers or to work out technical solutions, or as stand crew at trade fairs.

In addition, INDIPA has a well-functioning network, so that legal issues or insurance matters can also be resolved quickly and without complications.

Right from the start, INDIPA’s employees are intensively trained on Staka’s products and their knowledge is constantly kept up to date – just like the other permanent Staka employees. Regular talks and personal visits to Staka’s head office in Oosterhout (NL) also serve this purpose. In addition to the operational matters of day-to-day business, dealing with the German market is also continuously improved.

Staka was able to launch the expansion of its sales activities on the German market quickly. The time-consuming and costly set-up of its own infrastructure fell away. From the point of view of its customers, Staka is fully and professionally represented on the German market, with a high degree of flexibility and low fixed costs. Staka is successful in the German market.

From the beginning, the cooperation between Har-Tru and INDIPA was characterized by mutual trust and very open communication. INDIPA initially accompanied the establishment of the German GmbH and in parallel made the first contacts on behalf of Har-Tru in the market.

Instead of establishing a branch office, Har-Tru has its headquarters at INDIPA and all communication goes through INDIPA’s internal sales team on behalf of Har-Tru. This means that INDIPA answers all customer inquiries by phone or email, advises customers, conducts sales calls, prepares quotations and processes orders. Of course, INDIPA manages all information on a shared cloud drive, so Har-Tru always has access to all processes, documents and accumulated know-how.

INDIPA is responsible for the “Har-Tru Green Clay” business unit and has built the market share, starting from the search for a logistics partner to the full support and delivery to all customers, from 0% to 100% within a year.

INDIPA does the important search for business partners, from agents to cooperating tennis court construction companies, finding potential partners, making contact and supervising conversations until they are completed.

In addition, INDIPA director Christoph Schulte is intensively involved in the strategic and operational planning of market development and implements individual measures with his team or seeks partners to do so. The close cooperation also enables INDIPA to optimize the webshop and improve online marketing.

Christoph is not only the main contact person for tennis clubs on the subject of “Har-Tru Green Clay,” but also holds information sessions for tennis court builders.

For legal questions or the preparation of safety data sheets, INDIPA quickly found suitable partners, so that despite the geographical and linguistic distance, Har-Tru has a solid business base in Germany. The INDIPA team is also closely involved in administrative issues or cooperation with the tax consultant, so that Har-Tru is also efficiently and securely set up in this area.

The integration and training of the INDIPA team takes place mainly through regular team meetings and through a close exchange with the team in the US.

Har-Tru was able to launch quickly, efficiently, and successfully on the German market without setting up its own sales team. Meanwhile, Har-Tru has significantly expanded its business in Germany and serves a large number of satisfied customers.

Right from the beginning, INDIPA was Andes’ partner for the German market. INDIPA identified customers and contact persons and arranged personal appointments with them.

INDIPA director Christoph Schulte soon became Andes’ German representative. Christoph supervised the personal appointments of Andes employees and also carried them out partly on his own responsibility. This did not stop there; Christoph Schulte supervised the market entry process for several years until cooperation with the first government agencies began. Until then, various meetings such as sales presentations, coordination meetings and negotiations with potential customers were required. The wishes and requirements of the governments regarding the digitization and automation of their work processes had to be understood and mapped, which INDIPA also successfully supervised.

Subsequently, INDIPA supported Andes in the establishment of a German GmbH and has since served as the registered office for the technology company. 

In addition, INDIPA also advised Andes in the area of data protection and assisted in finding a German hosting partner.

Andes’ growth in Germany necessitated the establishment of a special sales team. Christoph Schulte is closely involved in the process of selecting and hiring Andes’ sales staff. He also closely supervises the onboarding of sales employees and provides individual sales training as part of this.

In addition, the INDIPA team has been providing customer support to Andes customers for many years.

Andes managed to successfully set up its business in Germany and is now growing rapidly.  INDIPA and its Managing Director Christoph Schulte have played an important role in this. From the beginning, INDIPA has been very successful on many levels in supporting the market entry and growth of Andes in Germany.